{"title":"Reduction","description":"","products":[{"product_id":"phytoca-emulsion-zero","title":"Emulsion Zero  Hidrate","description":"\u003cp data-start=\"3091\" data-end=\"3166\"\u003e\u003cstrong data-start=\"3091\" data-end=\"3166\"\u003eProfessional Hair Smoothing – Emulsion Zero Formaldehyde-Free Straightening\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3168\" data-end=\"3494\"\u003eThe \u003cstrong data-start=\"3172\" data-end=\"3203\"\u003eProfessional Hair Smoothing\u003c\/strong\u003e Emulsion Zero straightening is a salon-grade, \u003cstrong data-start=\"3246\" data-end=\"3275\"\u003eformaldehyde-free formula\u003c\/strong\u003e designed to reduce volume, eliminate frizz, and seal hair cuticles. Packed with amino acids and noble silicones, it protects against free radicals, prevents color fading, and leaves hair silky, shiny, and full of life.\u003c\/p\u003e\n\u003cp data-start=\"3496\" data-end=\"3518\"\u003e\u003cstrong data-start=\"3496\" data-end=\"3516\"\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"3519\" data-end=\"3592\"\u003e\n\u003cli data-start=\"3519\" data-end=\"3536\"\u003e\n\u003cp data-start=\"3521\" data-end=\"3536\"\u003eAmino Complex\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3537\" data-end=\"3556\"\u003e\n\u003cp data-start=\"3539\" data-end=\"3556\"\u003eAcidic Proteins\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3557\" data-end=\"3572\"\u003e\n\u003cp data-start=\"3559\" data-end=\"3572\"\u003eAmino Acids\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3573\" data-end=\"3592\"\u003e\n\u003cp data-start=\"3575\" data-end=\"3592\"\u003eNoble Silicones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3594\" data-end=\"3850\"\u003e\u003cstrong data-start=\"3594\" data-end=\"3611\"\u003eHow It Works:\u003c\/strong\u003e\u003cbr data-start=\"3611\" data-end=\"3614\"\u003eEmulsion Zero smooths and protects hair fibers while reducing unwanted volume without harsh chemicals. The amino acid complex provides deep nourishment, while noble silicones create a protective barrier that locks in moisture and shine.\u003c\/p\u003e\n\u003cp data-start=\"3852\" data-end=\"3877\"\u003e\u003cstrong data-start=\"3852\" data-end=\"3875\"\u003eUsage Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"3878\" data-end=\"4100\"\u003e\n\u003cli data-start=\"3878\" data-end=\"3913\"\u003e\n\u003cp data-start=\"3881\" data-end=\"3913\"\u003eDivide dry hair into sections.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3914\" data-end=\"3954\"\u003e\n\u003cp data-start=\"3917\" data-end=\"3954\"\u003eApply the product strand by strand.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3955\" data-end=\"4010\"\u003e\n\u003cp data-start=\"3958\" data-end=\"4010\"\u003eCover with a plastic cap and leave for 60 minutes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4011\" data-end=\"4100\"\u003e\n\u003cp data-start=\"4014\" data-end=\"4100\"\u003eRinse thoroughly with warm water — never blow dry or flat iron with product residue.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"4102\" data-end=\"4128\"\u003e\u003cstrong data-start=\"4102\" data-end=\"4126\"\u003eSize \u0026amp; Applications:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"4129\" data-end=\"4203\"\u003e\n\u003cli data-start=\"4129\" data-end=\"4158\"\u003e\n\u003cp data-start=\"4131\" data-end=\"4158\"\u003e33.8 oz. bottle (1 liter)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4159\" data-end=\"4203\"\u003e\n\u003cp data-start=\"4161\" data-end=\"4203\"\u003eApproximately 20 professional applications\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cblockquote data-start=\"4205\" data-end=\"4321\"\u003e\n\u003cp data-start=\"4207\" data-end=\"4321\"\u003eExperience the \u003cstrong data-start=\"4222\" data-end=\"4253\"\u003eProfessional Hair Smoothing\u003c\/strong\u003e difference and enjoy salon-quality results at home or in the salon.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Phytoca","offers":[{"title":"Default Title","offer_id":46303751045400,"sku":"PTKREZ001","price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/4565\/1736\/files\/EMZH1234Nw1.jpg?v=1778786825"},{"product_id":"phytoca-prep-shampoo","title":"Prep Shampoo","description":"\u003ch3 data-start=\"2196\" data-end=\"2264\"\u003e\u003cstrong data-start=\"2200\" data-end=\"2264\"\u003eDeep Cleansing Prep Shampoo – Phytoca Professional Hair Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2266\" data-end=\"2568\"\u003eThe \u003cstrong data-start=\"2270\" data-end=\"2301\"\u003eDeep Cleansing Prep Shampoo\u003c\/strong\u003e by Phytoca is a professional-grade formula that deeply purifies the hair and scalp. It effectively removes product buildup, excess oils, and dead skin cells, leaving hair completely clean and ready to absorb treatments like smoothing, hydration, or color services.\u003c\/p\u003e\n\u003cp data-start=\"2570\" data-end=\"2799\"\u003eIts rich, foamy lather lifts away impurities without stripping hair of natural moisture, making it suitable for both salon and at-home use. This essential first step ensures optimal results for any professional hair care routine.\u003c\/p\u003e\n\u003ch3 data-start=\"1380\" data-end=\"1398\"\u003e\u003cstrong data-start=\"1384\" data-end=\"1398\"\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col data-start=\"1399\" data-end=\"1560\"\u003e\n\u003cli data-start=\"1399\" data-end=\"1423\"\u003e\n\u003cp data-start=\"1402\" data-end=\"1423\"\u003eApply to damp hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1424\" data-end=\"1481\"\u003e\n\u003cp data-start=\"1427\" data-end=\"1481\"\u003eMassage thoroughly until a thick, rich lather forms.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1482\" data-end=\"1498\"\u003e\n\u003cp data-start=\"1485\" data-end=\"1498\"\u003eRinse well.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1499\" data-end=\"1560\"\u003e\n\u003cp data-start=\"1502\" data-end=\"1560\"\u003eRepeat the process if hair has heavy buildup or residue.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr data-start=\"1562\" data-end=\"1565\"\u003e\n\u003ch3 data-start=\"1567\" data-end=\"1596\"\u003e\u003cstrong data-start=\"1571\" data-end=\"1596\"\u003eSize and Applications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1597\" data-end=\"1679\"\u003e\n\u003cli data-start=\"1597\" data-end=\"1630\"\u003e\n\u003cp data-start=\"1599\" data-end=\"1630\"\u003e\u003cstrong data-start=\"1599\" data-end=\"1628\"\u003e32 oz. (946 ML) bottle\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1631\" data-end=\"1679\"\u003e\n\u003cp data-start=\"1633\" data-end=\"1679\"\u003eApproximately \u003cstrong data-start=\"1647\" data-end=\"1679\"\u003e30 professional applications\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Phytoca","offers":[{"title":"Default Title","offer_id":46303752487192,"sku":"PTKSRD001","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/4565\/1736\/files\/SP123456Nw1.jpg?v=1778786787"},{"product_id":"emulsion-zero-blue-1l","title":"Emulsion Zero Blue","description":"\u003cp\u003e\u003cstrong\u003eZero Blue Emulsion\u003c\/strong\u003e features a formula with advanced technological ingredients that nourish the hair fiber, reduce frizz, and provide balance and softness to blonde, bleached, or gray hair. The amino acid complex in its formulation protects the hair from free radicals, preventing excessive color fading, while the premium silicones create a protective film and provide added shine and seal the hair cuticle.\u003c\/p\u003e\n\u003cp\u003eAction: Its formulation contains technological active ingredients that act on the salt and cysteine bonds of the hair fiber, allowing for a temporary change in the hair structure.\u003c\/p\u003e\n\u003cp\u003eActive Ingredients:\u003cbr\u003eAmino acid complex\u003cbr\u003eAcidic proteins\u003cbr\u003eAmino acids\u003cbr\u003eAmines and premium silicones\u003c\/p\u003e","brand":"Phytoca","offers":[{"title":"Default Title","offer_id":47421680812312,"sku":"PTKREZB01","price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/4565\/1736\/files\/EMZB1234Nw1.jpg?v=1778785641"},{"product_id":"emulsion-zerokit","title":"Emulsion Zero Pro Kit","description":"\u003cp\u003e\u003cstrong\u003eEmulsión Zero Hidrate: \u003c\/strong\u003eHas in it is formula technological actives that reduce hair volume without leaving it dry or dull. \u003cstrong\u003eAmino Complex. Acidic Proteins, Amino Acids and Noble Silicones. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrep Shampoo: \u003c\/strong\u003eremoves residues from hair by cleansing it deeply, producing a rich foam that removes the impurities and dead cells. \u003cstrong\u003eKeratin.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePH Balance:\u003c\/strong\u003e is a nourishing acidifier suitable for use after chemical processes that modify the original pH of the hair (highlights, hair coloring and straightening). With assets such as Noble Silicones that reduce frizz and create a protective layer to the hair fiber, Macadamia Oil, an antioxidant rich in Omega 3 and 6 that delays hair aging, and collagen, which increases hair elasticity, thus providing protection against external aggressions, preventing split ends and leaving hair with intense shine. \u003cstrong\u003eNoble Silicones, Macadamia Oil, Collagen.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMulticare: \u003c\/strong\u003eis a multiple protector that creates a protective layer around the hair fiber against high temperatures and heat sources (straighteners and dryers), thus promoting intense shine and ant-frizz action. Versatile Phytoca Multicare contains a blend of silicones that reduces drying time without leaving hair oily.\u003c\/p\u003e","brand":"Phytoca","offers":[{"title":"Default Title","offer_id":48646211961112,"sku":"PTKREZ002","price":246.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/4565\/1736\/files\/EMZH_Kit.jpg?v=1778596638"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/4565\/1736\/collections\/Reduction_Collection.png?v=1692893900","url":"https:\/\/www.phytoca.com\/collections\/reduction.oembed","provider":"Phytoca USA","version":"1.0","type":"link"}